Flags for Fallen Military
Flags for Fallen Military is a family-run nonprofit deeply dedicated to their work of honoring fallen heroes. jabber logic worked with them to create a brand identity that communicates their story, and why their work is important.
- Brand Audit
- Brand Design
- Brand Messaging
jabber logic’s work with Flags for Fallen Military began as a website update request. That transformed into a branding and marketing partnership, including brand identity development, social media strategy training, and public relations work.
Over the course of six months, jabber logic and Flags for Fallen Military workshopped the vision of the brand to develop the brand identity. The brand visuals all have military symbolism, including the font, colors, and accents like the star and circle.
Our team recommended focusing first on the brand as a whole before moving on to tactical website details. This family-run nonprofit now has messaging to clearly talk about the benefits of their work, which has resulted in more recognition including a feature on Fox9.